PLAYING FOR RECYCLING is a limited-time adventure that will be featured in the PAC-MAN mobile game.

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The adventure will address the topic of waste management and recycling in the ecosystem, emphasized by the reskinned version of treasure hunt mini-game.

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The adventure aims to raise awareness among the PAC-MAN players about the importance of waste management and recycling in the ecosystem.

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One of the most important aspects of waste management is reducing the amount of waste that is produced in the first place. This can be done by changing consumer habits and increasing recycling and composting. When waste cannot be prevented, it must be properly disposed of.

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Following sustainability awareness messaging in-game, a pop-up will prompt users to share how they are #recyclinglikeaPAC on social media with an incentive to be featured on @officialpacman/@pacman’s channels at the end of the challenge.

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