Chow Town by Nedbank is an interactive tycoon-style game on Roblox that introduces children to essential financial and entrepreneurial skills. Developed in collaboration with Sea Monster, the game challenges players to build, expand, and manage their own virtual restaurant while learning about budgeting, investing, and decision-making.
Designed as both an engaging and educational experience, Chow Town encourages young players to think like entrepreneurs. By earning and reinvesting in their businesses, they develop practical money management habits in a dynamic, risk-free environment.
With growing recognition of games as a powerful tool for learning, Chow Town provides a playful way to cultivate financial literacy and business acumen from an early age.